Reliance Communications
Press Release
 

April 23, 2013

Reliance Communications partners with Twitter in India



~First operator in the country to offer ‘Reliance Twitter Access Pack’ for prepaid GSM subscribers with unlimited usage at no extra cost~

  • Launches bundled prepaid ‘Reliance Twitter Access Pack’ for GSM subscribers

  • Follow friends, family, news, cricket, entertainment and all your interests with unlimited Twitter access without paying any extra data consumption charges

  • Promotional offer valid for a period of 90 days only during this T20 cricketing season

  • Existing Reliance GSM subscribers can subscribe to the ‘Reliance Twitter Access Pack’ by sending a SMS “ACT Twitter” to 53739 or by dialing *777*30# from their mobile phones or by visiting www.twitter.com from the browser on their mobile phones


Mumbai, 23rd April, 2013: Reliance Communications, India's fully integrated telecommunications service provider, today announced a partnership with Twitter in India to launch a first of its kind bundled prepaid plan ‘Reliance Twitter Access Pack’ for all Reliance GSM subscribers in the country. Through this partnership, Reliance Communications becomes the first telecom operator in the country to partner with Twitter in India on the new ‘Twitter Access’ program. Reliance GSM prepaid customers across the country can now follow friends, family, news, cricket, entertainment and all their interests with unlimited Twitter access without paying any extra data consumption charges.

Reliance GSM prepaid subscribers can now receive live updates and express their reactions on every ball bowled through their tweets during this T20 cricketing season with unlimited Twitter access across the country. ‘Reliance Twitter Access Pack’ is a promotional offer for a period of 90 days during this T20 cricketing season which comes bundled for all new Reliance GSM prepaid subscribers with unlimited Twitter access without paying any extra data consumption charges. Subscribers may connect to “Twitter Access” by simply visiting twitter.com or mobile.twitter.com on their Reliance GSM prepaid device.

As part of the new “Twitter Access” program, Twitter has customized the Twitter app wherein, every customer who has subscribed the ‘Reliance Twitter Access Pack’ will be able to view a message on the header and footer of the app mentioning Twitter is free of charge with Reliance Mobile. This Twitter app will pop up a message of additional data consumption charges only if any Reliance GSM prepaid subscriber chooses to visit an external link while browsing updates on Twitter.

Commenting on the launch of ‘Reliance Twitter Access Pack,’ Nilanjan Mukherjee, Wireless - Chief Revenue Officer, Reliance Communications Limited said, “We are delighted to be the first operator to partner with Twitter in India on Twitter Access and offer the first of its kind unlimited Twitter access on our superior network. Our partnership with Twitter in India further strengthens our offering on the social media platform and is in line with our continuous efforts to offer innovative products with incredible affordability for our customers. We are confident that the launch of ‘Reliance Twitter Access Pack’ with unlimited usage of Twitter without any extra data consumption charges is set to provide a compelling new experience to our customers using Smartphones for accessing social media across the country on our network. We are hoping this offer to trigger a significant shift of cricket enthusiasts using Smartphones to our superior network.”

"We are pleased to partner with Reliance Communications to offer its subscribers a unique opportunity to use Twitter to follow the people and organizations they care about. Whether it's hearing the latest news, connecting with cricket stars in real time, or laughing at the day's best jokes, it's all possible on Twitter in India,” said Jana Messerschmidt, Vice President, Business Development and Platform, Twitter Inc.

All existing Reliance GSM prepaid subscribers can subscribe to the ‘Reliance Twitter Access Pack’ by sending a SMS “ACT Twitter” to 53739 or by dialing *777*30# from their respective smart phones and access unlimited Twitter with Reliance. They can also visit www.twitter.com or www.mobile.twitter.com from their mobile browser.

About Reliance Communications

Reliance Communications Limited founded by the late Shri Dhirubhai H Ambani (1932-2002) is the flagship company of the Reliance Group. The Reliance Group currently has a net worth in excess of Rs. 90,000 crore (US$ 17.7 billion), cash flows of Rs. 8,000 crore (US$ 1.6 billion), net profit of Rs. 3,200 crore (US$ 0.6 billion).
Reliance Communications is India's foremost and truly integrated telecommunications service provider. The Company, with a customer base of about 130 million including over 2.5 million individual overseas retail customers, ranks among the Top 4 Telecom companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes over 35,000 Indian and multinational corporations including small and medium enterprises and over 800 global, regional and domestic carriers.
Reliance Communications has established a pan-India, next generation, integrated (wireless and wireline), convergent (voice, data and video) digital network that is capable of supporting best-of-class services spanning the entire communications value chain, covering over 24,000 towns and 600,000 villages. Reliance Communications owns and operates the world's largest next generation IP enabled connectivity infrastructure, comprising over 277,000 kilometers of fibre optic cable systems in India, USA, Europe, Middle East and the Asia Pacific region.



For more information, please contact:
Sonia Tiji
Fortuna Public Relations Pvt. Ltd.
+91 9833654390
sonia@fortunapr.in
Bratin Roy
Reliance Communications Ltd.
+91 9324868621
bratin.roy@relianceada.com
 
 
 
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